Journal of Consumer Research, Inc. Commitment and Behavior Change: Evidence from the Field Author(s): Katie Baca-Motes, Amber Brown, Ayelet Gneezy, Elizabeth A. Keenan, and Leif D. Nelson Reviewed work(s):

Source URL: www.haas.berkeley.edu

Predicting consumer behavior with Web search Sharad Goel1, Jake M. Hofman1, Sébastien Lahaie1, David M. Pennock1, and Duncan J. Watts1 Microeconomics and Social Systems, Yahoo! Research, 111 West 40th Street, New York,

Source URL: jakehofman.com

Online Journal of Art and Design volume 2, issue 3, 2014 Role of Visual Communication in Advertising: A Study of Consumer Purchase Decision Making Behavior Kushal Kumar

Source URL: ojad.emu.edu.tr

BETTER DATA. BETTER RESULTS. Pharmaceutical Manufacturer SUCCESS STORY: MEASURING AWARENESS AND AUDIENCE SEGMENTATION

Source URL: dl.dropboxusercontent.com

• Marketing
• Behavior
• Economy
• Consumer behaviour
• Advertising
• Drug safety
• Drugs
• Over-the-counter drug
• Pharmaceuticals policy
• Persona
• Target audience
• Targeted advertising

Journal of Consumer Research, Inc. The Motivating-Uncertainty Effect: Uncertainty Increases Resource Investment in the Process of Reward Pursuit Author(s): Luxi Shen, Ayelet Fishbach, and Christopher K. Hsee Source: Jou

Source URL: faculty.chicagobooth.edu

• Prospect theory
• Risk
• Probability
• Behavior
• Psychology
• Cognition
• Cognitive biases
• Motivational theories
• Motivation
• Certainty effect

EYE TRACKING RESEARCH ”We all know that there’s a difference between the behavior and feedback of consumers, between what they do and what they say they do. Eye tracking records precisely where a consumer is looking

Source URL: www.acuity-ets.com

ConsumerComplaintResource

Source URL: www.odos.illinois.edu

• Consumer protection
• Consumer protection law
• Discrimination
• Fair Housing Act
• Human behavior
• Law
• Human rights in the United States
• Missouri Attorney General
• California Department of Fair Employment and Housing

Identification and Estimation of Forward-looking Behavior: The Case of Consumer Stockpiling Andrew Ching∗and Matthew Osborne† July 13, 2015 Abstract

Source URL: groups.haas.berkeley.edu

THE INFLUENCE OF PROMOTIONAL PRODUCTS ON CONSUMER BEHAVIOR CONDUCTED BY RELEVANT INSIGHTS • NOVEMBER 2012 Key Findings

Source URL: www.ppai.org

• Marketing
• Brand management
• Communication design
• Promotional merchandise
• Brand awareness
• Advertising
• Brand
• Targeted advertising
• Celebrity branding

MOST CONSUMERS WILL COMPARISON SHOP WHEN THEY KNOW THEY HAVE ALTERNATIVE OPTIONS. CONSUMER ONLINE SHOPPING BEHAVIOR & BRAND INTERACTION

Source URL: katch.com